|
The Pocket Salesman represents
a transition in the way tally books
are used as a marketing and operation tool.
Our goal from a marketing prospective is to:
- Increase the mental recall of ALL of your products
and services in a time of need
- Reduce your cost per exposure
- Increase your mental ranking in the minds of your
customers
- Provide more value and utility to the end user
To accomplish these goals, two issues are important. The
first are the rules of the mind and the second is the way
the tally book is used by the decision makers and buying influencers.
Rules of the Mind
Top of mind awareness is a function
of frequency of exposure and impacts market share. If they
don't think of you in a time of need, they won't call you.
Product recall is governed by the Rule
of 7. It is a proven fact that in a given category
people can only remember 7 things plus or minus 2.
Our Pocket Salesman addresses these issues
by including:
- A small product brochure for reference to overcome the
Rule of 7.
- The Chart and Note Holder
adds functional value to the recipient. Your customer will
add important information making it personal and more valuable.
It will eliminate the constant need to rewrite information
from book to book.
- The Important Names & Numbers
Card positions your name first on their call list
and first in their minds
- The Chart and Note Holder
will last years not months
- You can insert your own information chart and graphs on
run procedures to help your clients
You can achieve all of these benefits and save money at the
same time. The custom product book will be quoted based on
the number of pages and colors desired.
Other valuable
uses for the Note & Chart Holder
| Pocket SalesMan |
Price |
100 |
250 |
500 |
1000 |
2500 |
| Standard |
1 Color Hot Stamp |
4.37 |
4.15 |
3.56 |
3.14 |
3.00 |
| 1 Color Screen Print |
5.83 |
4.64 |
3.78 |
3.25 |
3.10 |
| Junior |
1 Color Hot Stamp |
4.33 |
4.11 |
3.52 |
3.10 |
2.96 |
| 1 Color Screen Print |
5.79 |
4.60 |
3.74 |
3.21 |
3.02 |
| Note
& Chart Holder |
|
1.03 |
.90 |
.83 |
.81 |
.79 |
| Important
Names & Numbers Card |
| Card with 2 side imprint in black |
83. |
120. |
220. |
| Custom
Brochure |
1000
|
2500
|
5000
|
|
12 Page
|
.62
|
.42
|
.34
|
| 1 Time Set Up Fee
$275. |
|
16 Page
|
.66
|
.43
|
.35
|
| 1 Time Set Up Fee
$295. |
|
20 Page
|
.71
|
.46
|
.37
|
| 1 Time Set Up Fee
$310. |
| Call our specialist today
@ 1-800-688-6877 and let us build a
Pocket SalesMan for you before your competition
does. |
As you explore the samples displayed on this site, if you
think of something that may assist you personally, we would
like to know about it. Click
here and tell us what you think.
|
